Adding New Offerings: Expanding Without Confusing Your Audience
$199.00
Learn how to strategically expand your product or service offerings without confusing your audience or diluting your brand. This course provides practical tools and real-world examples to help you assess market needs, maintain brand consistency, and engage both existing and new customers effectively.
Description
This course provides advanced tactics for re-launching existing products in new markets or to new audience segments, building on the strategies discussed for existing businesses. You will learn to conduct thorough market research, refine your product offerings, develop a strategic re-launch plan, and engage new customer segments effectively. With real-world case studies, including examples from successful Shark Tank contestants, you’ll gain insights into what makes an expansion strategy successful.
