eCommerce has become a popular form of entrepreneurship because of the limited requirements to get started with a business. The requirements to start an online business are far fewer and less costly than opening a brick-and-mortar storefront.
Entrepreneurs who seek out eCommerce businesses typically start it as a side hustle. A new revenue stream that can test out before full investing in the business.
There are businesses that sell their products and or services strictly through social media platforms to get started. This is a popular strategy for those entrepreneurs who have lower budgets. Using social commerce as a way to establish their business.
Social Commerce is the practice of using social media platforms like Instagram, Facebook (Meta), Twitter & TikTok. The business uses these platforms to introduce, promote and sell products and services.
eCommerce is considered a pathway to financial independence. Stepping out on your own and becoming your own boss.